Don’t Let Twitter Be Your Downfall!
Social media has arrived on the work scene, and Twitter is one of the most widely used social network tools for personal and professional messages. If used properly in the workplace, Twitter can be a powerful, positive tool. If used inappropriately, however, Twitter can lead to your professional/career/job crash! Amy Levin-Epstein presents five important tips you should keep in mind and some practices to avoid “like the plague” when using Twitter:
- If It’s Top Secret—Then Keep It Top Secret! If you get labeled as the “company blabbermouth” and tweet sensitive, confidential information, your career (and your job) could spiral downward very quickly.
- Don’t Get Too Familiar—After all, this is your job and you need to maintain a professional image and tone. Tweeting personal information (and for goodness sakes avoid profane language!) is a no-no. What happens at home and in your personal life should stay that way—at home and personal.
- Don’t Get Addicted To Twitter—Aside from preserving your thumbs (and your other fingers), you need to focus on your work tasks. Just remember the company didn’t hire you to tweet friends and family, you were hired to work for the company—if in doubt, check your job description!
- What Did You Say About Your Boss?—Use common sense and control the urge to blast your boss via Twitter. Even if your boss is wrong, the social media network is not the place to vent, and if you think your account is private–think again!
- Avoid Unflattering Comments About Clients/Customers—Keep your thoughts private and to yourself and away from Twitter. Clients and customers are to be valued and respected, and unflattering observations about them should not be broadcast on Twitter.
In conclusion, you need to remember that anything you put on the Internet has the potential for being there for anyone to search. And please don’t live to regret some poorly worded unprofessional messages that made their way to your boss’s screen!
Source: Amy Levin-Epstein
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